Capabilities Statement

PrimalHouse Media Group LLC dba PrimalHouse New Jersey

PrimalHouse New Jersey helps organizations align music usage with their internal policies, legal standards, and risk tolerance. Our independent structure allows us to deliver customized solutions quickly, without the restrictions of major-owned music catalogs.

Core Capabilities

  • Media Compliance & Risk Mitigation - Alignment with internal policies, legal standards, and platform-specific rules.

  • Music Clearance & Business Affairs Advisory - Rights analysis and clearance support to reduce legal exposure and decision-maker risk.

  • One-Stop Music Licensing & Supervision- Fully compliant composition and master clearance, including copyright and performance reporting.

  • Publishing Administration & Reporting - Rights management, cue sheet preparation, and PRO reporting for audit readiness and long-term use.

  • Platform-Safe Monetization  Strategies to prevent claims, takedowns, demonetization, and retroactive rights issues.
  • Extensive Catalog - 80+ libraries with 285,000+ tracks across all genres and eras; edit-friendly mixes, and alternates.
  • Custom Curation & Delivery Infrastructure - Expert music supervisors, tailored curation, multiple delivery formats, and SSO portal access.

Past Performance

  • Federal contracts:

    Federal Bureau of Investigation - FBI

  • State contracts:

    The California Department of Transportation - Caltrans

    The Florida Department of Transportation - FDOT

    University of California San Francisco

    UC San Diego - UCTV

  • Other government contracts:

    Miami-Dade TV

    City of El Segundo, CA

    Ramsey/Washington Suburban Cable Commission - RWSCC

    The Seattle Channel

Key Differentiators

  • Independent & Conflict-Free - Privately owned and unaffiliated with major labels or publisher conglomerates.

  • Compliant-First, Risk-Reducing Approach - Built for rights clarity, audit readiness, and platform compliance.

  • Proven Institutional Track Record - Trusted by government agencies, public universities, and regulated organizations.

NAICS, PSC, and UNSPC Codes

UNIQUE ENTITY ID: KL83AWP1EMZ1
DUNS number: 118892149
CAGE Code: 9E8P7
Primary NAICS:
512230 - Music Publishers
512240 - Audio recording postproduction services
512290 - Other Sound Recording Industries includes stock/background music
Optional/Other NAICS:
711510 - Independent Artists, Writers, and Performers
711130 - Musical Groups and Artists
541613 - Marketing Consulting Services
512110 - Motion Picture and Video Production
PSC Codes
DA10 - IT and Telecom - Business Application/Application Development Software as A
Service
DH10 - IT and Telecom - Platform as a service: Database, Mainframe, Middleware
D317 - IT and Telecom- Web-Based Subscription
7A21 - IT And Telecom - Business Application Software (Perpetual License Software)
R499 - other professional services (catch all)
R605 - Support- Administrative: Library
T099-P (Photo/Map/Print/Publication- Other)

UNSPSC Codes

43201533 - Components for IT - System boards processors interfaces or modules - Musical instrument digital interface MIDI interfaces

55111500 - Electronic Publications & Music

55111504 - Electronic publications & music - Electronic catalogs

55111509 - Electronic publications & music - Background music

Tax ID: 88-0923678

DGS Small Business Certification ID: 2032484

SB certification with LA Metro

New Jersey Entity Number 0451387028

New Jersey BRC Number 4303148214

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